Journal Article: Conjoint Analysis of U.S. Consumers’ Preference for Elderberry Jelly and Juice Products

LNC10-324 (project overview)

Project Type: Research and Education

Funds awarded in 2010: $105,427.00

Projected End Date: 12/31/2013

Region: North Central

State: Missouri

Project Coordinator:

Dr. Michael Gold

MU Center for Agroforestry

Description:

Article in HortScience

Type:

Article/Newsletter/Blog

Authors:

Phillip Mohebalian
Mihaela Cernusca
Francisco Aguilar University

Target audiences:

Farmers/Ranchers; Researchers

URL:

http://hortsci.ashspublications.org/content/48/3/338.abstract?ct=ct

This product is associated with the project "Developing successful marketing strategies for elderberry growers and value added processors: a model for specialty crop development in the U.S. Midwest."

Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture or SARE.