Reframing Farming: A Communications Toolkit

Project Type: Research and Education
Funds awarded in 2021: $348,841.00
Projected End Date: 12/31/2024
Host Institution Award ID: G242-22-W8612
Grant Recipients: Oregon State University; Red Tomato; FrameWorks Institute
Region: Western
State: Oregon
Principal Investigator:
Clare Sullivan
Oregon State University
Co-Investigators:
Julie Sweetland
FrameWorks Institute
Description:
This toolkit draws from original FrameWorks research on framing strategies that are effective in building public understanding of crop farming in the U.S. It is intended for agricultural professionals who focus on crop farming practices and the ways in which farming connects to other social issues.
Type:
Manual/Guide
File:
Target audiences:
Farmers/Ranchers; Educators; Researchers
Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and should not be construed to represent any official USDA or U.S. Government determination or policy.