Moss Funnel Farms (Joe's Blues) grows blueberries using organic practices on its 10-acre farm in Bangor, Michigan. 2018 marks the tenth year the farm has been operating. The farms also serves as a food hub for other small organic methods growers in the area and markets fresh and frozen blueberries plus a number of value added products under the Joe's Blues label. The farm is Michigan Agriculture Environmental Assurance Program (MAEAP) environmentally certified and has participated in Food Safety Modernization Act training.
While there has been much media coverage in the last few years about massive die-offs in pollinator populations and the threat this poses to agriculture, the need to demonstrate the importance of pollinators to the food supply to the public has been spotty and mostly limited to broad and superficial coverage.
The purpose of this SARE education/demonstration project is to provide an on-farm educational experience that graphically shows local residents and summer visitors to Michigan’s fruit belt the ecology of pollinators in a commercial blueberry habitat.
A pollinator education trail will be designed and constructed in a wildflower field adjacent to a producing blueberry field. The field and trail will also include hands-on activities for kids, and two special 2018 field days for educators. Measureable results will provide a basis for measuring the effectiveness of this approach.
Our program objectives include
- Identifying an optimal design and scale for a low-cost pollination education trail in a two acre wildflower field adjacent to a working blueberry
- Evaluating the effectiveness of such a trail in attracting and informing seasonal visitors –especially children – about bees and commercial farming
- Share findings of this agro-educational effort via field days, a conference presentation and social media.
While our approach to this project has been validated and the project has achieved its objectives, we faced significant problems along the way. We feel, however, that we have overcome them.
Problem 1 – Weather. Our timeline was ambitious, but we felt, achievable. We already had a site, a second year wildflower field, and knew what we need to do – build a trail and shelter, and develop and install educational signage.
The weather did not cooperate. We had a very cold spring, followed by periods of intense heat and high rainfall during May and June. We were able to layout and build the trail in this period. However, we had to endure intense heat during construction of the shelter and that slowed our progress.
Because of those delays, we were not able to open the shelter and trail in time for the summer visitor season. The trail actually opened about mid-August so we were not able to establish data to measure change during the summer season.
Also, we came to realize that it makes more sense to begin such a project after the growing season, when the harvest is in. The weather challenges put extra burden on our blueberry farming and made it very difficult to do both that and the trail project at the same time
Problem 2 – Costs. Because of unforeseen costs for building materials, we ended up spending more on the shelter than we had anticipated. Luckily, we were able to make adjustments in our budget that mostly covered those costs. Frankly, we also had to eat some of those increased costs.
- By our outreach efforts, we created awareness in the Van Buren educational community of the availability of this new outdoor education resource
- We expect awareness and visits to grow over time.
- Because of the way we have set up Bees, Please! – as a self-sustaining facility, we have not yet developed a way to measure unscheduled visits. We may have to go to a paper or web based system of interfacing with visitors.
- However, we are asking school groups to contact us via our website, www.beespleasetrail.com in advance, so we can get data on school visits.
Educational & Outreach Activities
We reached out to other farmers in our community, however, while September is ideal for reaching the ultimate audience, children, it is a very busy time for farmers.
Also, a project such as this has a limited appeal to farmers, we believe. Farmers interested in agri-education might be interested, but there are not many. Farmers with u-pick and farm market operations would be interested because such an attraction would draw visitors as well as schools.
Constant Contact email invitations were sent out four times to a list that included key teachers and administrators from nearby schools. We will be continuing to contact these schools and staff to encourage attendance.
For the field day conducted on September 14, 2018 there were six elementary school teachers in attendance, an extension specialist, a member of the Van Buren conservation district staff, an NRCS staffer present, a professor of entomology from Michigan State and a grad student present. In addition a representative of U.S. Senator Debbie Stabenow was present.
Teacher Evaluations were positive but noted that the day had been hot and that the crowd size was large. Two of the teachers said the material was outside their area. A teacher involved in a unit titled “systems and survival” noted the it had been “a great opportunity for them (the kids) to hear in a great setting and hands on.”
The following four-minute YouTube video captures a lot of what went on at the field day:
The event was preceded by two articles that appeared in the South Haven Tribune.
The opening of the Bees, Please! trail was the lead article in the state-wide farm e-letter, Morning Ag Clips on September 21.
In addition, beginning in mid-July we provided hundreds of copies of the following flyer to the local visitors bureau as well as to the State Welcome Center near New Buffalo, MI
- A project such as this should be undertaken outside the regular growing season
- Connection to local school districts is very important.
- Deciding what content to include needs to take into consideration the age of the intended audience. The three panels below were developed for an audience of 3rd to 8th grade.
- Creating awareness and increasing attendance is not immediate. It takes time.