2000 Annual Report for FNE00-329
Project Type: Farmer
Funds awarded in 2000: $11,800.00
Projected End Date: 12/31/2000
Region: Northeast
State: New York
Project Leader:
Kenneth Aucompaugh
Aucompaugh Acres, Inc.
"Made in the Mohawk Valley" Marketing Campaign
Summary
This project will develop an identity for products grown in a multi-county region to determine if it is more profitable for area farmers to sell their products locally and cooperatively. The project will develop a logo, test consumer interest, and track and compare sales. The resulting analysis will offer information to other regional grower groups about the economics of developing regional cooperative marketing campaigns.