Marketing an incubator for farmstead cheese making

Project Overview

Project Type: Farmer
Funds awarded in 2006: $7,900.00
Projected End Date: 12/31/2006
Region: Northeast
State: New York
Project Leader:
David Randles
Argyle Cheese Factory


  • Animal Products: dairy


  • Education and Training: decision support system, farmer to farmer
  • Farm Business Management: new enterprise development, budgets/cost and returns, marketing management, market study, value added
  • Sustainable Communities: new business opportunities

    Proposal summary:

    Existing small family dairy farms have not traditionally used value-added products as an alternative to selling fluid milk at the wholesale level. This project will create a marketing plan to sell artisan cheeses produced from local milk. Outreach will be through articles, a web site, cheese house tours, and presentations at regional conferences.

    Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture or SARE.