High Value Enterprises for Small Spaces:Accelerating Commercialization and Integration of Woody Florals and Hybrid Hazelnuts in Sustainable Systems

Project Overview

Project Type: Research and Education
Funds awarded in 2005: $149,997.00
Projected End Date: 12/31/2009
Region: North Central
State: Nebraska
Project Coordinator:
Scott Josiah
Nebraska Forest Service
Troy Pabst
Nebraska Forest Service

Annual Reports


  • Nuts: hazelnuts


  • Crop Production: irrigation
  • Education and Training: demonstration, extension, networking, on-farm/ranch research, workshop
  • Farm Business Management: new enterprise development, cooperatives, budgets/cost and returns
  • Production Systems: general crop production


    This ambitious, producer driven and implemented project was established to accelerate the short and long term development of profitable and sustainable woody-based agricultural systems in the Midwest. It integrated two woody crops into small-to-medium farm enterprises - woody florals and hybrid hazelnuts. It strategically targeted key barriers that limit commercialization and built on establishing stronger producer links to promote large-scale adoption. Producers “owned” this project, and ensured that solutions were feasible, relevant, and permanently integrated into their enterprises encouraging rapid spread.

    Project objectives:

    Objective #1
    Increased woody floral visibility and demonstrated profitability through 12 new on-farm demonstration plantings in 4 states.

    Objective #2
    Develop a permanent network of 12 woody floral (WF) producer “agents” to promote specialty woody crops, and who are regarded as reliable local sources of information.

    Objective #3
    Significantly increase the number of woody floral growers as a result of project-supported direct landowner contacts and assistance by WF producer agents.

    Objective #4
    Conduct joint processing, marketing and market/product development via a specialty woody crop cooperative leading to greater farm profitability, greater market options for producers, and stronger producer-consumer links.

    Objective #5
    Enhance producer access (24/7) to woody floral information, hybrid hazelnut production, processing, marketing, price and financial return information via an improved web-based market information system.

    Objective #6
    Increased farm profitability by using superior cultivars of both WFs and hazelnuts, and through more efficient processing procedures and equipment.

    Objective #7
    Successful hazelnut tissue culture leading to the capacity to mass produce superior disease-resistant, hybrid hazelnut seedlings at a low cost.

    Objective #8
    Development of experience-based enterprise budgets for woody floral enterprises.

    Objective #9
    An expanded and strengthened specialty woody crop community of interest region-wide through the use of both “high touch” and “high tech” approaches.

    Objective #10
    Increased production and marketing knowledge of producers, agency personnel, florists, and teachers of vocational agriculture, floral design and natural resources in Native American Tribal Colleges through 8 targeted workshops, 5 field days, 3 publications, and quarterly e-newsletter.

    Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture or SARE.