Educating Consumers and Chefs About Lesser Cuts of Meat Through a Grass-fed Meats Day

Project Overview

Project Type: Farmer
Funds awarded in 2002: $5,989.00
Projected End Date: 12/31/2002
Region: Northeast
State: New York
Project Leader:

Annual Reports


  • Animals: bovine, poultry, goats, swine, sheep


  • Animal Production: free-range, grazing - multispecies
  • Education and Training: demonstration, display, farmer to farmer
  • Farm Business Management: new enterprise development, marketing management, value added
  • Sustainable Communities: urban/rural integration

    Proposal summary:

    To encourage a wider market for grass-fed meats, the farmer will develop and host an event that will offer chef demonstrations, contests, tastings, and other efforts that will likely appeal to consumers; the idea is based on a similar event in Hawaii. The farmer will assemble an events staff and an advisory committee, seek a venue, and plan the content. The goal is to gather information about consumer preferences, attract attention to the products, and develop a publication for other farmers who want to plan something similar. The goal is to make this an annual event.

    Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture or SARE.